Digital Billboards

The Future Of Outdoor Advertising (Digital Billboards)

The future of outdoor advertising is in digital billboards. Eliminating the expense and delay of large amounts of printing and install, makes the use of the new technology virtually (pun-intended) a no-brainer. Talk to us about our many locations that can provide economical, city-wide coverage.

Digital Billboards (Digital Outdoor Advertising) are computer-controlled electronic message centres with technology-based capabilities. Unlike traditional static billboards that constantly display one message, digital billboards cycle through multiple ads every minute. 

Through our digital billboard grid, we have the capacity to reach over 437,000 commuters per day. That’s over 12 million commuters in a four-week flight! Digital Billboards offer a number of unique features and advantages over traditional static billboards, including design and activation features.

What makes Digital Billboards unique?

Maximum advertising flexibility

A standard billboard limits you to a single creative for a minimum of four weeks. If you want to change it out after that time you have to add in additional production costs. Digital billboards allow ads to be dynamic, meaning you could run a different ad every minute if you wanted!

Time partitioning as simple as breakfast, lunch, and dinner

Want to run a breakfast special until 11am, and then switch to promoting your prime rib entre? It’s a piece of cake! Time partitioning is simple on a digital billboard, allowing you to easily switch up creatives throughout the day all on one advertising budget.

The best and highest traffic counts

It’s not cheap to erect a digital billboard structure, so companies pick their locations carefully. This is where you benefit! Digital billboards are placed on high-traffic arteries throughout the city ensuring that you get the best exposure to the most traffic. 

Dynamic ad campaigns in a flash

Change and display your ads daily, weekly, monthly, or even on the hour! It takes seconds to do and doesn’t cost you a cent in print and production costs.